CLM News

Latest Customer Lifecycle Management News

• Hard to foster customer loyalty 'without communication'

  23 June 2009

  Firms will find it difficult to create a sense of customer loyalty among their contacts if they do not communicate with them on a regular basis, one s...

• Smart meters create a "culture of conservation"

  23 June 2009

  Smart meters, when combined with other customer data, play an important role in the creation of a "culture of conservation", it has been ass...

• Customer loyalty "helps drive profits"

  22 June 2009

  It is important for businesses to try to develop a system of customer loyalty between themselves and their clients, it has been asserted.However, writ...

• Simply Energy issues Golden Bills

  22 June 2009

  Australian multi-service provider Simply Energy has made moves to "shake up" the utilities market in the country by issuing Golden Bills to ...

• Customer retention 'offers opportunities'

  19 June 2009

  Customer retention is an area of business that offers a number of opportunities for small firms, according to an industry commentator.Writing for web ...

• Smart meters offer 'better usage management'

  19 June 2009

  The introduction of smart meters will allow for the better management of utilities usage, one sector commentator has suggested.Will Marples, energy ex...

• Gain insight into consumer habits 'to enhance loyalty'

  18 June 2009

  Firms should do all they can to gain a better insight into their clients' spending habits and tailor customer communications accordingly in order to e...

• Mixed plastic collection "economically viable"

  18 June 2009

  The collection of non-bottle mixed plastic packaging is both economically and technically viable on a commercial scale, it has been asserted.According...

• Integrated marketing services 'can help ROI'

  17 June 2009

  Integrated marketing services have the potential to help firms enhance their client communication offerings and augment their return on investment (RO...

• Smart meters "transforming" the industry

  17 June 2009

  Smart meters are becoming increasingly popular and having a transformative effect on the billing sector, it has been claimed.Mareca Hatler, Research D...

• Monitor IT service providers, firms urged

  16 June 2009

  Organisations that provide firms with IT services, such as contact management or billing systems, should ensure that they are receiving the best possi...

• Examine existing billing systems, firms advised

  15 June 2009

  Firms should carry out a "close audit" of their existing billing systems to determine their efficiency, it has been noted.Writing for online...

• Profitability "based on customer retention"

  15 June 2009

  Firms eager to reduce their customer churn and enhance client loyalty could be inspired by the comments of one sector commentator.Writing for MediaPos...

• Postcomm modifies Sustainable Mail

  12 June 2009

  Postcomm has announced an alteration to Royal Mail's Sustainable Mail scheme to help facilitate the initiative.In a statement, the regulatory body sai...

• UK-GBC: Work needed on water use and waste management

  12 June 2009

  Steps need to be taken to improve water use and waste management within the construction sector, it has been asserted.In news likely to be of interest...

• Could market research help billing system success?

  11 June 2009

  Companies could well find that carrying out market research and investing in new technology helps them to carry out business processes such as billing...

• Database management 'allows for more targeted direct marketing'

  11 June 2009

  Direct marketing firms are able to target audiences to a greater degree thanks to investment in new technological strategies, it has been suggested.Ra...

• TransPromo "clearly a growth opportunity"

  10 June 2009

  TransPromo is "clearly a growth opportunity" for a wide array of different enterprises, it has been noted.Online information hub WhatTheyThi...

• Good contact management 'better than advertising'

  9 June 2009

  An effective contact management system can be more effective than an advertising strategy, it has been suggested.Ray Jones, spokesperson for the Chart...

• Identify customers' "next-best alternative"

  9 June 2009

  One of the key strategies that firms looking to enhance their customer loyalty and reduce churn need to roll out is identifying their clients' "n...